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| 00:00 - 00:06 | So, I’m looking at the Coinbase 1099-DA rollout for 2025. |
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| 00:06 - 00:14 | The IRS rules are clear: for 2025, brokers only need to report gross proceeds. |
| 00:15 - 00:29 | So on February 17th, Coinbase sends out the forms. Just proceeds. Clean. Beautiful. |
| 00:30 - 00:40 | But then... three days later... |
| 00:41 - 00:47 | We send them a prompt right in the app! |
| 00:48 - 00:57 | ALERT! YOUR COST BASIS IS MISSING!' They look at their forms, they see zero cost basis... |
| 00:58 - 01:12 | ...and they think the IRS is gonna tax them on 100% pure profit! They're calling their CPAs crying! |
| 01:13 - 01:20 | Because they transferred some tokens in 2022! The tax pros are ripping their hair out! |
| 01:21 - 01:34 | And how do they fix the missing data? Right under the panic warning... |
| 01:35 - 01:43 | ...we put a little button! 'Click here to use CoinTracker to fix it!' |
| 01:44 - 01:49 | We gave them the panic attack, and then sold them the cure! |
| 01:50 - 02:14 | We even offered a discount code! 'Here, pay us to fix the problem we just caused!' |
| 02:15 - 02:21 | And what about the other tax software? Koinly, TokenTax, Awaken? |
| 02:22 - 02:36 | We gave them a ladder last year, and then we pulled it up! Froze them out completely! |
| 02:37 - 02:49 | Kept them in the dark for months, and now we act like our new matching product is world-class! |
| 02:50 - 03:02 | And what do we tell the angry CPAs on Twitter? |
| 03:03 - 03:15 | 'Guys, this isn't a cash grab!' |
| 03:16 - 03:36 | 'We're just helping you get compliant for 2026!' And they actually expect people to believe it! |
